Iso Padre

Iso Padre (グソクさんundefined) is a character in the upcoming Octo Expansion. He is a giant isopod wearing sunglasses, a golden neck chain, and a black leisure suit, carrying a briefcase filled with toys. He also carries several childish accessories to further emphasize his playful side.

Mem Cakes
Iso Padre's role in the Expansion is unclear, but it is shown that he is trying to get to Inkopolis. He also has a relation to objects called Mem Cakes (ネリメモリーundefined).

Mem Cakes are small items modeled after objects and characters from the world of Splatoon. They are said to be physical manifestations of Agent 8's lost memories, and can be obtained as rewards for completing stages. A status screen shows that there are 80 of them, corresponding with the 80 stages in the expansion. Examples shown are:
 * and
 * An Octotrooper
 * A squid
 * A Chum
 * A
 * An Inkling girl
 * An unidentified brand logo resembling a clam (also seen in some stages)
 * A
 * A square with a face, possibly a logo.
 * A square with a face, possibly a logo.

Trvia

 * Iso Padre's name is a pun on "isopod", referring to his species, and "padre", Spanish for "father".
 * The Mem Cakes resemble erasers, specifically the kind that are shaped to look like certain things. This could be a reference to the fact that Agent 8's memories have been "erased" (whether or not they were deliberately erased is unknown).

Names in other languages
Mem Cake