Jelonzo

Jelonzo (Japanese: エチゼン Echizen) is a blue jellyfish that owns Jelly Fresh, a clothing store in Inkopolis.

Personality and traits
Jelonzo is the charismatic clerk that runs the clothing shop. With his uncanny sense for the hottest trends, he is viewed as a fashion god of sorts by all the young squids in town. He hails from distant waters and has a strange way of speaking that can make it difficult to understand him, but that may be one of the secrets of his success.